PlanHub is a unique platform that allows Quebecers to find the most affordable telecom plan based on their needs. Users simply enter their prerequisites and PlanHub’s search engine finds the best plan at the best price.
PlanHub wanted their brand to inspire trust and justify their service offering to their customers.
The direction I chose was the simplest one: a check mark on a piece of paper representing the best plan found on PlanHub.
Being an entirely web-based service company, it was essential for users to easily and accurately meet their needs: find the best plan for them in the simplest way through optimized navigation.
The site’s interface was designed to align with the logo’s style and the brand’s key phrases and colour palette.
Phil supported us throughout the process and helped us bring ideas to life way beyond our expectations.
Guillaume Marcade, PlanHubPositioning – Branding – Logo – UX - UI